The BusinessOptics Platform
BusinessOptics is a prescriptive analytics solution for both real-time decision optimization and scenario analysis.
Our platform enables business analysts, without data science or coding skills, to create sophisticated analytical models at big data scale that allow for real-time decision optimization and automation as well as strategic decision support through scenario analysis.
It helps medium to large enterprise customers with complex businesses involving many moving parts to improve decision making, reduce costs, increase revenue and manage risk.
An integrated solution focused on your business needs
The BusinessOptics platform offers a holistic solution to your pressing business needs. We believe that you shouldn't have to worry about piecing together a solution for a bunch of different packages, but rather focus on your actual business problems.
Create sophisticated models using an intuitive visual interface
Rapidly build predictive and prescriptive analytics models without having to write code. Use the high-level visual interface to quickly make changes to your models, keeping them up to date with your changing business.
Effortlessly harness machine learning
Make smarter decisions by harnessing the power of machine learning. Use a variety of machine learning algorithms to get the best possible results. Automatically have the best algorithm chosen and tuned for you without needing special statistical or mathematical knowledge.
Easily create and share interactive dashboards
Provide decision makers and line of business owners with powerful insights and decision making tools. Create compelling visualisations in just a few clicks
Deploy ready made models and quickly extract value
Quickly deploy ready-made analytics models and quickly tailor them to your specific business needs. Select from a series of domain specific template models that have been extensively developed a team of highly skilled analysts.Deploy ready made modelsand quickly extract value
Run analytically based campaigns to optimize your business returns
Run campaigns based on the recommendations of your analytics models. Manage the entire campaign cycle automatically, from getting recommendations, to improving models with the results of the actions.
Collaborate with your team to build enterprise wide models
Collaborate on models, dashboards, and campaigns, within a team of analysts. Iterate quickly, share ideas transparently, while changes and differences remain clear.
Connect to all your relevant data
Store your data on the BusinessOptics managed data cloud, or connect directly to your enterprise systems. Integrate data from external data sources and web applications.
Inject intelligence into your enterprise systems
Integrate with your existing enterprise systems to automate and assist in the everyday decisions of your business. Use the simple REST API to control any part of the BusinessOptics platform.